Chinese computer maker Lenovo is currently developing a new videogame console
as well as a computer tablet PC and smartphones in its bid to expand its product
portfolio.
Lenovo has established a gaming console company called Beijing Eedoo Technology Ltd. which will develop an entertainment console that will be called eBox.
The initial development was already done by Lenovo who made a console
prototype.
“We saw game consoles as an area with growth potential,” Lenovo spokesman Jay
Chen said.
The world’s largest PC maker by unit sales is also busy developing a computer tablet PC joining other computer companies like HP, Acer, and Dell in seeking to gain share of the expanding tablet market sparked by the success of the Apple iPad.
Lenovo previewed a hybrid PC during the 2010 Consumer Electronics Show in Las
Vegas in January.
The IdeaPad U1-A laptop (picture) has a detachable screen that can be
used as a separate computer tablet PC.
Originally slated for a June release, it
has yet to hit markets as of this time.
Its foray into the game console business is not a guarantee for Lenovo.
The
eBox will be launched in China, where rules governing game consoles are vague
and widespread electronic piracy will erode game sales. Games that are free and
earn through value-added services like selling virtual items are most preferred
and popular among Chinese players.
Chen said that Lenovo is currently developing an integrated “family of mobile
Internet devices” that will allow users to access information from multiple
platforms, including a computer tablet PC.
Android and other open operating
systems to run the devices are being considered by the company.
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